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2008 Archive

SD IMC chapter logo

Courtyard by Marriott
8651 Spectrum Center Boulevard
San Diego CA 92123

Breakfast Meeting

Wednesday, January 16th
7:00am to 7:30am networking
7:30am to 9:00am presentation

Click here to RSVP
Please by January 14th

 


Mike Barney CMC on

Increasing Consulting Sales Through Simpler,
Leaner and More Buyer-Oriented Terminologies

 

M.J. Barney AssociatesAs buyers of consulting services are becoming significantly more focused on short-term fixes, cheaper solutions and generic “deliverables” – and less knowledgeable of the importance of the consultant's methodologies, capabilities and long-term benefits of expertise – how can a consultant sell in today's market, to his or her best potential clientele, without losing them very early in the process?

Join us to learn the basics in merging these seemingly opposite sales languages and strategies as you prepare for your 2008 prospecting.

About Mike:

Mike Barney, is a CMC and has been an adjunct faculty member at the prestigious University of San Diego, teaching various business, marketing, research and international business courses. He also taught Management Consulting at San Diego State University.

Mike was formerly the Director of Consumer Research for MIS/National Decision Systems (Equifax/NDS). Financial management experience is also highlighted by positions including Bank Manager for American Express International Banking Corporation in Europe, Division Product Marketing Manager with American Express, and Operations training at Bank of America.

 


RSVP to Clint Burdett CMC, by email or (760) 789-7848

Courtyard Marriott San Diego CentralDirections to Courtyard by Marriott - San Diego Central
8651 Spectrum Center Blvd. San Diego CA 92123
Map link

From CA 163. Exit Balboa Ave, head east. Turn left onto Kearny Villa Rd. Turn right onto Spectrum Center Blvd.

 

Cost: (includes the breakfast buffet) $25 IMC members, $35 all others.
Please make checks payable to IMC SD.

 

Upcoming Events

Interested in speaking or membership , contact Sharon Elshaug

 

About the Chapter: The San Diego Chapter is a group of experienced consultants who volunteer our time to learn from and support our peers.

IMC USA is the professional association and certifying body dedicated to promoting excellence and ethics in management consulting. The IMC USA's mission is to provide certification, education, and professional resources to management consultants.

 

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